The Rici Melion East Collection is an ode to everyone’s childhood and the memories that stay with us for the rest of our lives. It is an amalgamation of old age craftsmanship, a breathtaking colour palette and meticulous attention to details. The key features of this collection include distinct fabrics which are hand embellished with tilla twisted dori, sheesha, mukesh, gotta, resham, kashtiyaan, cut daana and chapta sitara. Each and every silhouette from this collection is designed to pay homage to the brand’s quintessential craftsmanship and local artisan as it depicts the rich presentation of artisanship through pattern and colour. The collection is inspirated by South Asian heritage, old school techniques and fabrications.